A unique prospect from Disneyland Park multicultural agency created a special opportunity for me to connect my expertise in brand strategy to the work I had been leading within the employee resource group. Using the Tastemade Seasoning as a way to open creativity up to anyone in the company (the best seasonings have many spices), “Seasoned form the Soul” was born. Beloved “Tastemaker” talent, Derrell Smith (Mad Good Food), took inspiration from the ‘Tale of the Lion King’ at Disneyland’s Fantasyland Theater and transformed traditional Ghanaian dishes into African-American bites. Additionally, this was produced by an 83% Black crew. A win as Tastemade Seasoning enacted upon its external commitments of increasing representation in front and behind the camera.